Competitive landscape
Is your technology working for you, or giving you more work?
Understand your business with Trends. Turn on Autopilot and stop losing the follow-up to whatever seems more urgent that morning. Spend that time telling your neighbors you exist, and that you already know about their next leak. Flip all three switches and you have the Money Making Machine, with an exclusive lock on your backyard.
Know your Trends
Trends
Connects straight into your operating data and coaches your team on what it finds, every day.
Turn on Autopilot
Automate
Runs the follow-up nobody runs. Pre-storm, post-storm, and every time one of your trucks is already nearby.
Tell them you exist
RoofCast
Scores every commercial roof in your territory so you already know about their next leak, and the owner sees the proof before your competition knows there was a problem.
Flip all three switches
Money Making Machine
All three running together, with an exclusive lock on your backyard. One contractor per market.
| Criteria |
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Trends Intelligence $$$$ | Automate Automation $$$$ | RoofCast Territory $$$$ | Money Making Machine All three — |
|---|---|---|---|---|---|---|---|---|---|
| Focus | Who this is built for | ||||||||
| Serves commercial roofing | ✓ | ✗ | ✗ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Works year-round, not just after storms | ✓ | ✗ | ✗ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Combines storm-triggered and year-round outreach | ✗ | ✗ | ✗ | ✗ | ✗ | — | ✓ | — | ✓ |
| Delivery model | Who owns the machine | ||||||||
| Contractor owns and runs the system | ✗ | ✗ | ✗ | ✗ | ✗ | ✓ | ✓ | ✓ | ✓ |
| Assets built stay with the contractor if they leave | ✗ | ✗ | ✗ | ✗ | ✗ | ✓ | ✓ | ●1 | ✓ |
| Outreach runs automatically on the contractor's behalf | ✗ | ✗ | ✓ | ✓ | ✓ | — | ✓ | ✓ | ✓ |
| Territory exclusivity, one contractor per market | ✗ | ✗ | ✗ | ✗ | ✓ | ✗ | ✗ | ✓2 | ✓ |
| Direct API connection into the contractor's operating data | ✗ | ✗ | ✗ | ✗ | ✗ | ✓ | — | — | ✓ |
| Prospect Portal, a personalized page built for one building | ✗ | ✗ | ✗ | ✗ | ✗ | — | — | ✓ | ✓ |
| Portal converts to a permanent roof dashboard the client keeps | ✗ | ✗ | ✗ | ✗ | ✗ | — | — | ✓ | ✓ |
| Perfect Sales Week schedule built for every rep, every week | ✗ | ✗ | ✗ | ✗ | ✗ | — | ✓ | — | ✓ |
| Routes outside reps around booked meetings by radius | ✗ | ✗ | ✗ | ✗ | ✗ | — | ✓ | — | ✓ |
| Runs the identical process every time, no skipped steps | ✗ | ✗ | ✗ | ✗ | ✗ | — | ✓ | — | ✓ |
| Channels | How the message actually lands | ||||||||
| Cold calling with live agents | ✗ | ✗ | ✓ | ✓ | ✓ | — | ✓ | — | ✓ |
| Paid ads and retargeting | ✓ | ✗ | ✗ | ✗ | ✗ | — | ✓ | — | ✓ |
| Email outreach | ✗ | ✗ | ✓ | ✓ | ✓ | — | ✓ | ✓ | ✓ |
| Ringless voicemail | ✗ | ✗ | ✗ | ✗ | ✗ | — | ✓ | ✓ | ✓ |
| SMS | ✗ | ✗ | ✗ | ✗ | ✗ | — | ✓ | ✓ | ✓ |
| LinkedIn outreach | ✗ | ✗ | ✗ | ✗ | ✗ | — | ✓ | — | ✓ |
| Pre-storm outreach when rain probability crosses threshold | ✗ | ✗ | ✓ | ✗ | ✗ | — | ✓ | — | ✓ |
| Post-storm action outreach the morning after | ✗ | ✗ | ✓ | ✗ | ✗ | — | ✓ | — | ✓ |
| Proximity outreach when a crew is already working nearby | ✗ | ✗ | ✗ | ✗ | ✗ | — | ✓ | — | ✓ |
| 21-day, 8-touch multi-channel sequence | ✗ | ✗ | ✗ | ✗ | ✗ | — | ✓ | — | ✓ |
| Outreach to net-new buildings that have never heard of you | ✗ | ✗ | ✗ | ✓ | ✓ | — | — | ✓ | ✓ |
| Data and trust | What the recommendation is built on | ||||||||
| In-house meteorologists and verified storm data | ✗ | ✓ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ |
| Reads the contractor's own live business data | ✗ | ✗ | ✗ | ✗ | ✗ | ✓3 | — | — | ✓ |
| Building-level roof condition data, not just addresses | ✗ | ✗ | ✗ | ✗ | ✗ | — | — | ✓ | ✓ |
| AI coach reviews live data and reports daily | ✗ | ✗ | ✗ | ✗ | ✗ | ✓ | — | — | ✓ |
| Flags deficiencies: good, bad, and what to work on | ✗ | ✗ | ✗ | ✗ | ✗ | ✓ | — | — | ✓ |
| Flags at-risk accounts before they go quiet | ✗ | ✗ | ✗ | ✗ | ✗ | ✓ | — | — | ✓ |
| Flags growth opportunity account by account | ✗ | ✗ | ✗ | ✗ | ✗ | ✓ | — | — | ✓ |
| Delivers action items, not a dashboard to interpret | ✗ | ✗ | ✗ | ✗ | ✗ | ✓ | — | — | ✓ |
| AI roof condition report from satellite and aerial imagery | ✗ | ✗ | ✗ | ✗ | ✗ | — | — | ✓ | ✓ |
| Roof Health Score assigned per building | ✗ | ✗ | ✗ | ✗ | ✗ | — | — | ✓ | ✓ |
| Full territory scan of every commercial roof in the radius | ✗ | ✗ | ✗ | ✗ | ✗ | — | — | ✓ | ✓ |
| Proof arrives before the first conversation, not after | ✗ | ✗ | ✗ | ✗ | ✗ | — | — | ✓ | ✓ |
| Pricing | What it costs to keep it running | ||||||||
| Flat monthly subscription | ✓ | ✓ | ✓ | ✗ | ✗ | ✓ | ✓ | ✓ | ✓ |
| No per-lead cost | ✓ | ✓ | ✗ | ✗ | ✗ | ✓ | ✓ | ✓ | ✓ |
| No percentage of the closed deal | ✓ | ✓ | ✓ | ✗ | ✗ | ✓ | ✓ | ✓ | ✓ |
| Typical monthly investment4 | From $1,500Month to month | ~$85 to $165Monthly, quarterly or annual | Quote onlyBundled into agency retainer | $600 per appointment$2,500 one-time setup, then per appointment | From $4,58012-month commitment required | $399Month to month | $2,3955Month to month | $14,995 $8,250By territory size, one per market | TBDBundle price |
✓ Offered ✗ Not offered ● Partial — Not this machine's job, covered elsewhere in the stack
1. Roof dashboards already delivered stay with the building owner. The territory itself reopens on cancellation.
2. Territory exclusivity is a RoofCast fence, one contractor per market, and it carries into the Money Making Machine package. Automate and Trends are sold without a territory restriction.
3. Trends connects through CenterPoint Connect today. FCS, Jobba, Dataforma, and Terial are on the integration waiting list.
4. Dollar signs indicate relative cost tier: $ under $1,000 a month, $$ $1,000 to $3,000, $$$ $3,000 to $7,500, $$$$ above $7,500. Competitor figures are the lowest published or reported entry point, not a like-for-like quote. AltaVista and GenSales do not publish rates. HailTrace and Weather Chaser are quote-only; the HailTrace figure is a third-party estimate the company has not confirmed.
5. Every Service Alignment product includes GSD On Demand and live training as part of the service, at no additional cost.
The Money Making Machine
Three machines. One Money Making Machine.
Bought separately, each machine solves one problem. Bought together, they close a loop no competitor on this page can run. Trends reads the business daily and says where the money is leaking and where it is hiding. RoofCast takes that direction into the territory, scores every roof in the backyard, and puts proof on a facility manager's desk before anyone knew there was a problem. Automate makes sure nobody in the pipeline or the client list ever forgets who to call, pre-storm, post-storm, and every time a truck is already down the street.
Flip all three switches and you have an exclusive lock on your backyard. One contractor per market.
See the full system